Who knew that regular cycles in your washing machine may not be enough to get clothes clean?
A viral TikTok by user MrsLaurenElms in 2020, which showed her soaking towels in a bathtub, helped launch a national obsession with “laundry stripping” during the pandemic. In the years since, TikTok’s #laundrystripping tag page has garnered 170 million views and counting.