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People 'Smell Delicious' After Using This Wildly Popular Drugstore Moisturizer

Meet your ticket to hydrated skin this summer.

People 'Smell Delicious' After Using This Wildly Popular Drugstore Moisturizer
EOS cashmere vanilla lotion
Target
EOS cashmere vanilla lotion

It’s no secret — we love a good Target grooming product. EOS, the brand behind the iconic egg-shaped lip balm, has built a cult following for a reason. And their shea better body lotion might just be one of the best moisturizers you’ll try this summer.

So, what makes this lotion a standout? For starters, EOS — which stands for “evolution of smooth” — lives up to its name. The brand focuses on nourishing, hydrating body care using sustainably sourced, wild-grown ingredients. Their shea better moisturizing body lotion is no exception. It’s packed with seven nutrient-rich oils, shea oil for instant moisture, and 100% natural shea butter that delivers 24-hour hydration and long-lasting protection.

With over 1,000 5-star reviews, this lotion is more than just hype. Shoppers consistently rave about its splendid scent, an irresistible blend of what the brand describes as “whipped vanilla” and warm “caramel musk.” The lightweight, non-greasy formula is designed to absorbs quickly, so the only thing left behind is the indulgent fragrance.

And the best part? A generous 16-ounce bottle costs just $11 — effective skincare that won’t break the bank. Plus, to avoid the all-too-familiar “Target haul” spiral, you can even reserve a bottle for pickup or delivery. (No judgment if you still leave with a cart full of goodies.)

Bonus points go towards the fact that this lotion is hypoallergenic, gluten-free, paraben-free, phthalate-free, and — most importantly — not tested on animals. Plus, the EOS Shea Better sustainability initiative supports hundreds of women shea harvesters, offering multiple income opportunities within the geographical harvest area.

Whether you’re restocking your summer skincare or just curious about the hype, EOS shea better body lotion is an essential worth adding to your cart. Keep scrolling to see what some Target reviewers had to say.

“This lotion is so rich and moisturizing. I love how soft it makes my skin feels and it makes you smell like a vanilla cupcake.” – MadiRev

“I bought this lotion from food lion last month and I still haven’t run out yet. I use this daily and I have no issues whatsoever with my asthma nor my sensitive skin. It’s a beautiful pleasant scent that reminds you of cocoa butter and candy. I feel super pretty wearing it. I get a lot of compliments about the scent. My coworkers thought it was a perfume but I can’t use perfumes. I smell delicious all day long and I love it. It’s not greasy, it’s perfectly thick and smooths my skin” – Justice

“Soft and smooth lotion and the scent lingers for hours especially when used with the body wash. I’m looking forward to buy another one soon. Definitely recommend!!!” – Sher

“Both of my daughters love this lotion! I think the main thing they like is the great smell. It really is amazing! But it also keeps skin soft and moisturized!” – CK

“This is the perfect lotion formula. It doesn’t leave my skin too greasy and once it has time to settle in it leave your skin so soft. I’m obsessed with the scent too. It’s sweet but not sickly sweet and it sticks for a long time. Vanilla Cashmere fan for life!” – MegB

“The tried and true! Cannot go wrong with this classic! Smells dreamy and leaves you SOFTTT like a cloud.” – ALAB

“OMG!!! This smells so good. I use it everyday and it is very effective for irritated, dry skin.” – Makayla