
Red lipstick is one of the most classic beauty products, and arguably the one timeless hue that should be in everyone’s makeup repertoire. That being said, it’s not always the most approachable color or easy to find the shade and formula that’s just right for you.
“I use the term ‘power color’ when I wear a red shade because of how much impact and hot girl energy it gives me,” Toronto-based makeup artist Megan Robinson told HuffPost.
If want to know what red shades Robinson and other experts swear by for a variety of occasions, skin tones and needs, keep reading. We put together a list of 12 standout reds that professional makeup artists and vintage beauty experts consider holy grails for just about anyone. But before you do, Robinson left us with this one red lipstick rule: “Always wear a lip pencil.”
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A bright coral-hued matte lipstick
A transfer-proof liquid lipstick
A berry red gloss that sets as a lipstick
A velvet sheen pillar-box red
"Velvet Ribbon is the most perfect pillar-box red and it truly looks amazing on every skin tone," Smith said of this classic shade. "It has a velvet finish so [it] almost looks like a rose petal when it’s on."
A glossy long-wear lipstick
A multi-use cream rouge
"Its formula makes it look like [you have] a natural glow from within and adds a red pop to any makeup look," Sketch said.
A cream lip stain
"This lipstick is great for a more cartoon cosplay true red look," Sketch said. "A bright rose red that pairs great with any gloss! It doesn't crack or look cakey like most liquid matte lipsticks and I've worn it for eight hours straight at convention makeup jobs."
A cool-toned berry brick red
"This shade is great for many skin tones, has a precise wand application and goes on without clumping," she said.
A creamy and nuetral-toned lip crayon
A velvet liquid lip in a vivid blue-red
A universally flattering lip paint
"It's also a matte finish that can be layered with gloss, but what is truly special about it is the shade of true red that it brings to the face and for all skin tones. It isn’t a true warm-toned red-orange lip nor a true cool-toned blue-red lip, just right in the middle. This makes it one of the universal red lipstick shades on the market," Sketch said.












