Google, Amazon, Netflix mount lobby crusade on Trudeau Liberals

U.S. tech giants including Google, Amazon and Microsofthave held more than 100 separate meetings with influential members of Canada's Liberal government over the past 12 months, Radio-Canada has learned.

Some critics say those meetings raise ethical issues in light of the government's controversial agreement with Netflix.

Radio-Canada, the French-language arm of CBC,pored overthe federal lobby registry and found Amazon had 99 registered communications with decision-makers, while Google had 37, including one with Prime Minister Justin Trudeau and his two closest collaborators: chief of staff Katie Telford and principal secretary Gerald Butts.Microsoft, Netflix and Facebookalso had meetings with federal officials.

(In some cases, two or more entries in the registry can refer to the same meeting.)

Some of the companiesshowed interest in intellectual property, arts and culture, immigration and broadcasting, according to their lobbying profiles.

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"We are heading towards a total and brutal deregulation that worries everyone," MP Pierre Nantel, the NDP's heritage critic, said in an interview in French.

The Canadian government hasn't hidden the fact that it would like the American e-commerce giant Amazon to set up its second head office in Canada.

Trudeaueven sent a letter to Jeff Bezos, the company's CEO. During an armchair discussion last week on artificial intelligence,Trudeau mentioned he was reading The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google.

Amazon has said it's "seeking to influence policy direction related to cloud based services."

'Hint offavouritismor privilege'

The Seattle-based company also met with the ministers of industry, small business and employment, the chief of staff of the ministers of heritage and international trade, and a political adviser to Trudeau.

"It's a yellow light here," says Ren Villemure, founder of the Quebec Institute for Applied Ethics, a group dedicated to the ethical management of organizations.

"It leaves a hint of favouritism or privilege."

Villemure flagged issues with the five meetings Google lobbyists had with Canada Heritage Minister MlanieJoly and the six with her chief of staff, Leslie Church, who used to work for the search engine.

Google has shown interest in Canada's Copyright Act.

Church was Google Canada's director of communications and public affairs from June 2012 to December 2015, according to her LinkedIn page.

Meanwhile, representatives of Netflix, which recently pledged $500 million to fund Canadian productions over five years and build a permanent production presence in Canada, had 16 registered communications in eight meetings with Canadian decision-makers.

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In comparison, the ADISQ, Quebec's association for the recording, concert and video industries, met with Joly once;the Quebec association of media production had two meetings with members from the Prime Minister's Office including one after the cultural policy announcement;and the Alliance of Canadian Cinema, Television and Radio Artists wasn't involved in any meetings.

The Netflix deal was strongly criticized inQuebec's artistic and political circles.

Critics of the agreement have suggested Netflix is gaining an edge over homegrown companies, since the government's strategy doesn't require the company to pay corporate tax or remit sales tax on its Canadian subscriptions.

"The minister [Joly] turned a deaf ear," said Nantel. "She has met digital giants often, too often."

Conservative MP Grard Deltell echoed those sentiments.

"The minister already had her idea," he told Radio-Canada

Joly told reporters Tuesday that digital platforms are part of Canada's new reality, so it is normal that she would meet with their respresentitives to make sure that Canadian culture is shared on those platforms.

She added that she has had more meetings with members of the artistic community than with these U.S. firms.

Representatives from Microsoft have also had access to Ottawa's most influential decision-makers. They met Trudeau on two occasions, once alone and once surrounded by Butts, Telford and Finance Minister Bill Morneau.

NAFTAflagged

In total, Microsoft has had 35 registered communications. Company representatives also met with the ministers of immigration, innovation, defence and justice.

Microsoft has flagged e-commerce and intellectual property, the Canadian Radio-television and Telecommunications Commission Act and the North American Free Trade Agreement on its lobbying profile.

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Under the heading of executives and employees whose lobbying activities represent 20 per cent or more of their duties, Microsoft lists a former employee of Trudeau's.

Marlene Floyd, Microsoft's national director of corporate affairs, worked from May 2013 to October 2015 as director of operations and outreach in the office of the leader of the Liberal Party.

"In this case, it's a green light," said Villemure. "It is reasonable to believe that the 35 meetings are related to several issues, which is not the case for Netflix. "

The social networking site Facebook announced earlier this month that it's opening an artificial intelligence research laboratory in Montreal. But it hasonly registered one meeting organized by AA Access Partnership and Corinne Charette, assistant to the deputy minister of innovation.

Other companies like Apple and Spotify did not have registered lobbyists.

When it comes to Canadian media companies, Bell Canada had 69 registered communications over the last year, Shaw had 51 and Rogers had 38. Corus had24 registered communications and Qubecor had seven.